Home » 5 Easy Ways to Add a Link in Your Instagram Bio

5 Easy Ways to Add a Link in Your Instagram Bio


Instagram is a very popular social media platform. Lots of people are active on Instagram and use it for several purposes. There are a number of celebrities, brands (global and domestic), also small start-ups use Instagram for promoting their business. Other than these, IT Software Company and other areas use this platform for their growth and advertisement. You might have seen sponsored ads or paid partnerships on Instagram, these are some examples of methods used for promotion. 

Another method used for the promotion of service or products is done with the help of adding link in bio Instagram. You might have seen many users or pages using this feature with the caption, for details/ to watch the full video, etc. click the link in bio. This article will focus on the 5 easy methods to add a link in bio Instagram. But before getting into details let us first dig a little in the history and added features of Instagram. 

Instagram followers

History of Instagram: 

Instagram was initially developed by two persons named Kevin Systrom and Mike Krieger. The very first launch was in the year 2010 for iOS users. After one and a half years that is in April 2012, Instagram was released for Android users. Instagram gained quite a popularity as soon as it was released. It was developed for sharing photos and videos with other members on Instagram. 

Additional features like tagging others and adding location were also provided. The user can either keep his or her account private or public. By keeping it public anyone can see the photos or videos shared on your account. On the other hand, if the account is private, then only the users that are approved can see, like or comment on your pictures or videos. In the current times, many entrepreneurs and businesses use Instagram, if you do the same, then you must know about the free Instagram analytics tools you can use today.

Added Features

Instagram has added many features after its first release. Also, some of them can be used to get real Instagram followers. But here we will discuss a few of them, these are:


In June 2012, a feature named Explore was added to Instagram. This function showed some pictures and videos that are popular. Also, it showed images and videos according to the location. The content will be shown to you according to your geographical area from all the nearby places. Other than this, the content is also according to the searches a person made. 

If the number of dance videos is searched, then similar videos will be displayed on your Instagram’s explore page. This feature is also used for business purpose, these days. Most of the shopping brands use it. You must know how to use Instagram for business. No matter how small or large your business is, Instagram can be used for both. Nowadays Instagram Explore introduced ads and your small business could benefit from this.

Instagram Direct

Direct Message feature was introduced in December 2013. Earlier the people who have private accounts cannot receive messages. This feature removed this limitation. With the help of direct messaging, the user could send the message to the people they do not follow. Once the message is sent, it is kept pending and can be continued only when the receiver accepts it. Once, the message request is accepted, you can start the conversation. Many businesses send direct messages to users by promoting their business and try to get real Instagram followers. 

Instagram Stories

This feature was added in the year 2016 in the month of August. The feature of adding stories was provided later on. As Instagram became extensively popular, it was receiving a tough competition from Snapchat. Snapchat is another social platform where pictures and videos can be shared. This feature allowed users to add pictures or videos that will disappear after 24 hours. Many users sponsor their stories to get real Instagram followers. Also, after a few months, the “Live” feature was added. This live video disappeared as soon as it is finished. Since Instagram stories now support ads, you can use Instagram for Business. 

IGTV (Instagram TV)

In June 2018, Instagram TV or IGTV was launched. Here the users could post 10 minutes long video. The file size of this video can be up to 65 MB. However, verified users are provided with more file space. They can upload a file up to 2.5 GB and its length can be up to 60 minutes or 1 hour. This feature is also used for promotional purposes. If you want to use Instagram for business, then you must know what is the best Instagram growth service in 2020. 

Dark Mode

This is the newest and the latest feature which is launched in October 2019. In the dark mode, if you On your night mode, then the Instagram will change its color from white to a black background. This feature will only work on those mobiles that have updated operating systems. It works on Android 10 and iOS 13. If you have these updated OS versions, then you can avail of this feature.  

Methods for Adding Link in Bio Instagram

Instagram is another platform that is used by brands and celebrities to advertise their products or services. Therefore, we can also say that Instagram is not only used for photos and video sharing purpose but many use Instagram for business. Also, anyone can use Instagram for promotional reasons. You can either start a lifestyle blog, cooking blog, makeup tutorials, travel blogs, artist account, etc. Any of your things can be promoted to gain customers. Many provide their email ids in their bio or a link to their website. It is done to help customers contact the service provider. 

Add Link in Stories or Instagram TV

Usually, Instagram does not allow any user to add a link in their posts, you can paste it but will appear in text format and will not be clickable. Due to this reason, users add a link in bio Instagram. Technically, only one link can be added to the bio. Here are 5 easy methods that can be used to add a link in your bio. 

The Standard Method

 This is the normal method which anyone can use to add a link in their bio. Adding links have a number of benefits and are specially used for promotional purposes.  This is one of the reasons why many use Instagram for Business. Here is step by step guide on how you can add a link in the standard method to your account bio. 

  • Open your Instagram profile.
  • Click on edit profile. 
  • You will have an option named website and in front of it, a textbox will be provided where you can add a link. 
  • Put the link and save changes. 
  • After all of these link in bio Instagram will be added.

Add Link in Stories or Instagram TV (IGTV)

 Another method to add a link is using Instagram story or IGTV. If you don’t know how to add link to your Instagram Story, then you don’t need to worry, there are a plenty of tutorials available. The option to include a link is not available to all. It doesn’t sound good, but it is actually true. You might have seen a lot of celebs or popular brands using the “Swipe Up” in their Instagram stories. They use this feature to promote their album, movie, product or service. 

However, this feature is cannot be used by everyone. Only the users that are verified or have more than 10,000 followers are the ones that can use this feature. If you are not verified, then check out how to get verified on Instagram in 2020.  If you are verified or have 10 thousand followers, then you have a link feature displayed on your story screen. You can simply click on this feature and add the link in bio Instagram will be added. 


Campsite is a platform that helps you build a landing page for your link. Then, you can set this link in bio Instagram. This site offers a personalized page according to the nature of your website and your choices. Here is how you can it:

  • You have to sign up on their platform. 
  • Once it is done, one URL will be provided to you which will contain the campsite.bio. You can sign up for free. 
  • After the previous step is done, you need to connect your Instagram account with the campsite. 
  • Once, your account is linked, an option will appear “Add Links”. Click on Add Links.
  • After this, a thumbnail for an image will be displayed, you have to click it. Doing so will load your recent pictures. 
  • Click the picture you want to use and then add a link or text to your image. 
  • You can also create a short bio for yourself and customize the theme, color, font style, and font size according to your wish. 
  • By paying $70 per year, all of its features can be availed. It also provides analytical features for your links. In this way, you can add a link in bio Instagram. 


WordPress is a CMS (Content Management System) and is the easiest one as compared to other CMS. If you know how to add a link but do not have a link, then WordPress is a great option for you. Instead of spending money by hiring others or paying them for creating a page for you, you can simply create it on your own. You don’t need to worry if you don’t know how to make a WordPress website. 

Making a website on WordPress is very easy and a person of non-technical background can also make a website using this platform. You can find a number of tutorials online, watch or read them and create your website. Once your website is live, you can add it’s linked in your Instagram account. You can use the standard method for adding the link in bio Instagram. Once, the user clicks the link, he or she will be redirected to your website. 


This is another platform that offers many features. It is used for adding links to your social media platform. You can add your account on it and avail many of its features as a growth tracker, adding links, a social media scheduler, etc. However, one condition to accessing all these features is by purchasing it. It is a great deal if you decide to purchase it, also, you can get real Instagram followers by showcasing your brand. You can use it for any social media like Facebook, Twitter, Instagram, etc. If you are an individual/ professional, then you have to pay € 9.99 a month. If you need it for a brand or team, then the cost required is € 17.99 per month. You can choose the package provided by Metricool according to your budget and addlink in bio Instagram.

  • Sign up on Metricool. 
  • Then connect your Instagram account with it. 
  • A number of features will be provided to you, explore them and choose according to your preference. 
  • Your recent images will appear in the feed and these images will have a link symbol in red color. 
  • Click on the pictures and add a link to them. 
  • By default, 9 pictures will be seen but you can change them or add more according to your choice. 
  • After it is done, a link will be added.

These are the five easy methods that you can use for creating or adding link in bio Instagram account. Make use of them and work accordingly. It will have many benefits like get real Instagram followers, improving brand awareness, engaging more customers to your business, etc. 

Watch this Youtube Video for better help:

Author Bio – I am Leeza Keen, a talented Content Writer. I have been in Content Writing for the last 11 years. I have a keen interest in technology and hence, write technical blogs, articles, guest posts, etc. I love to keep track of all the technology trends and writes articles for the same. With my experience, I am capable to write under different categories of the technology sector. Also, I have been working in an IT Software Company and contributed greatly to its success. The author can be reached through email.